Modern Pentathlon Association chooses LPG for World Cup
Adding to its growing portfolio of sport and leisure clients, Leepeckgroup’s PR team has just won a project with the Modern Pentathlon Association of Great Britain and its partnership with Marks & Spencer.
LPGF will be generating regional PR coverage surrounding the third round of the Modern Pentathlon World Cup in Somerset in March. With the event set to include Beijing Olympic hopefuls, LPGF will be focussing on raising public awareness and driving spectator numbers by masterminding athletes’ personal appearances in Marks & Spencer stores and off beat TV and radio coverage together with consumer competitions.
In a competitive pitch, LPGF stood out with its creative ideas and unrivalled regional media know-how. Chairman, Lee Peck, said: “We’re thrilled to announce another important win and to have once again succeeded in a pitch against a number of big London agencies.
As one of the most successful PR consultancies operating regionally in the UK, we believe our regional media contacts are unrivalled.”
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