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Sell Your Home – on TV!
London based home reversion company Sell Your Home and Stay in it kicked off its partnership with LPG in style by commissioning a major TV advertising campaign which is now being screened across the south of England.
The ITV Meridian South Coast region, was specifically identified by LPGF, because of its high concentration of over 55’s – a key target market for this client. Thirty and sixty second ads were designed to run on daytime TV – airing now through to Spring. Created to achieve objectives including building awareness and increasing enquiries, the ads feature a direct response phone and website mechanism. Already this campaign is successfully building interest in this new venture with LPGF commissioned to follow up the launch with an integrated pr, marketing and media campaign.
Click here to view the Television commercial
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