On Doctor’s orders
LPG have been appointed by leading Hampshire based dermatologist Dr Geoff Fairris MB BS MRCS DM FRCP to raise his profile in the region as one of only two full-time private dermatologists outside of London.
Rob Hudson and his e business team will be undertaking a complete website redesign for the skincare specialist alongside a targeted national and regional PR campaign to build awareness of the clinical expertise Dr Fairris offers at Sarum Road Hospital in Winchester. Specialising in skin surgery for skin cancer and non-cancerous lesions; laser therapy for acne scarring, rosacea, brown marks, unwanted hair, veins on the leg and face and cosmetic dermatology which includes skin rejuvenation using lasers, dermal fillers and muscle-relaxing injections, Dr Fairris has treated more than 12,000 patients at his private practice.
“I’ve been in the dermatology industry for over 20 years and worked with the first group of consultants to use laser therapy in 1986. Most of my private patients hear about me through word of mouth and I wanted to raise my profile in the area through PR and a concise and useful website which will offer advice on how to take care of your skin and what to look out for if you suspect a skin disease. I’ve joined forces with LPGF as they can provide all my marketing needs under one roof,” commented Dr Fairris.
Leepeckgroup’s Alyson Marlow said that the agency was delighted to be working with such a well respected figure in the dermatology industry and coverage in national weekly magazine New had already been achieved by the PR team. “The website will act as a very useful reference for people to help diagnose a skin disease such as cancer or find out the best way to treat a malignant mole for example.”
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