Selwood’s 60th celebration boosted by LPG
National plant and pump hire company Selwood are celebrating their 60th diamond anniversary with a £60,000 fundraising campaign and staff party at its Chandler’s Ford head office on August 3 and to boost PR has joined forces with the region’s number one agency Leepeckgroup.
Tasked to achieve nationwide coverage and inspire support in the local area for the Selwood 60K Challenge, the PR team will be targeting media local to each of the 30 branches and the head office. Selwood staff are busy raising funds by selling raffle tickets and T-Shirts with all proceeds going to Cancer Research and Riders for Health. And four Selwood colleagues will be taking part in a sponsored four day, 2,500 mile motorbike tour of every branch, returning to Chandler’s Ford for the party on August 3.
Kevin Bright said the decision to appoint LPGF was due to the fact that they were well known in the local area and as they are so close to the group’s head office in Chandler’s Ford, “it’s great that LPGF can attend meetings at short notice and deliver work and CDs by hand, it saves so much time.”
PR account director Alyson Marlow said: “We are so excited about this project, Selwood are marking their anniversary with a fantastic fundraising effort which has already generated lots of interest.”
|