"When we needed a total re-brand for our company we turned to Leepeckgroup. They worked quickly and with dedication to produce a new name and a complete corporate identity which not only reflects our status as leaders in the field of liver disease but also our rapid expansion and innovation into broader liver related areas. iQur is now registered as a global trademark and we are very pleased to be working closely with LPG on our website development and marketing collateral"
Paul Colford
CEO
iQur Ltd |
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brand development
• brand audits (Visual and Corporate)
• marketing strategy
• brand expression (design)
• id guidelines
• values model
• delivery (in-house staff briefing)
Building, or even rebuilding, a brand involves a lot more than throwing money at a new look and a big ad campaign. In fact brands shouldn’t cost money – they should make it.
A brand should create financial value for the owner and the buyer. It should create relationships with its employees and suppliers who play a part in supporting it. In fact brands really represent relationships and should reflect a companies ‘personality’. Everyone who interacts with a brand is really part of it.
Which is why when we create a brand we start from inside, from the people who deliver it…
we can do it for
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